DIGITAL MARKETING 101
— A marketing workbook for your biz so you can save time and finally thrive online
This introductory workbook is designed for entrepreneurs and small business owners who are ready to:
- define their brand
- elevate their online presence
- and start growing a digital audience
Set up the essentials for your biz so you can build your online empire.
This resource is the first step in learning the essentials—the no bullshit basics— of how to market your brand online, and to get yourself set up for success (and sales!) By the time you reach the final page, you'll have all the tools you need to put your best foot forward.
What are you waiting for?
THE TIME IS NOW
Cool, but what's
included?
WHAT'S IN A BRAND NAME
Branding basics
what makes up a brand + things to
consider as you create your own
I HAVE A BRAND, NOW WHAT?
Explore different social platforms
best practices for social media marketing
the nitty gritty of social media + email marketing
IT'S ALL ABOUT COMMUNITY
Top tips + tricks on how to gain a following
build an online community
SOCIAL MEDIA DOESN'T HAVE TO BE A FULL TIME JOB
How To Best Manage Your Time
How To Create A Marketing Plan
A List Of Tried, Tested + True Tools
Resources That Will Get You Managing Your Social
Media, Like A Pro